Film Tricks, Win Stuff!

King of the Shop is back and starts July 1st! Stay tuned for official contest rules, prizes, trick list and details

Cutout Skateboards

Beginning with uncut square blanks, you can trace an existing shape or create your own and get it cut, drilled and setup all in the shop for $40.

Spot Check

Juicy gap just waiting to get blasted. Who’s got the cajones to battle this beast? Knoll Dr off of Valentine St in Ventura.


The homie Jansen comin’ in hot with an ollie up to back 50, back when we had the astroturf and before we were doing any screenprinting out of the back room.

Back 50

Cam told us about a spot one day before work up the street from the shop. Camden got busy with it and busted a back 50 into the driveway with Joe keeping watch.

Vox Shop Display Contest

The due date was looming, and we’d been so busy with Skatecamp and the week in general that we didn’t even get to start until about 7:00pm on the deadline night. Plus we didn’t have hardly anything from Vox in the store! No new shoes, no stickers, no ramp tape, no POP!

Serio 1 Year Party

Kasper Tobias stopped by early in the day with his family and shot a little video during our 1 year celebration just after we moved from our original location.

Serio Preschool Demo

Another edit from Denver from the day we did a demo at a preschool: Daveed, Thor, Burrito, Philip Buckley, Denver and a few other cameos. Featuring everything you’d find at a 90s skate demo: curbs, sliders, jump ramps and cones.

Skaters X 420 Easter Bunny

Denver’s latest video on GL2. Making midtown Ventura look like a really fun place to skate. Highlights include Serio warehouse session and Diego getting served on the Cabrillo rail.

Why Fiddle While Rome Burns?

Screen Shot 2014-04-09 at 10.11.30 PM

Check out for the interview that inspired this post. “Why make skateboarding so political? Why not just skate and have fun?” I was recently asked these questions on Instagram.


Introducing Servant Footwear

Servant Footwear Dagon

After six months of waiting for the right shoe company we are proud to be the first retailer in California to carry Servant Footwear. Above is the Dagon, a Vegan shoe made of 4SKIN Technology microfiber which has higher abrasion resistance than cow suede.


Rock With Me

Lo-fi, low budget, high radicalness and high love, dilldenver‘s latest edit featuring whoever was at the warehouse last Friday (I left to go get the drill and do work while everybody else had fun shredding). Featuring Diego, Thor, Jamie, Wesley, Jacob and a few other lurkers.

Why We Don’t Support Nike SB


We recently posted a roast on Instagram which attracted a rather hateful screed. As you can see above, instead of maybe asking why we don’t carry Nike or why we might drop a roast like this, this person simply shows up after not even saying so much as “hello” in the past three months and proceeds to hate.